Ent-Ice Innovations Ltd

Southampton

£48,500 Bridging the Gap Recipient - September 2013

Ent-Ice Innovations Ltd is a product based start-up business founded by father and son team Paul and Timothy Bullock. The aim was to fill a gap in the market by designing and making a purposefully designed and reusable Jaeger Bomb cup which would save bar staff time by relieving the need to measure out the alcohol, provide easily stackable cups with or without liquid in and also give customers a fun way to drink.

The company requested funding to support the growth of the new business through new product creation and marketing improvements.